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Prof Noakes’ Fake Ad has finally been terminated
Prof ( or “Dr”) Noakes has recently fallen victim to a fake celebrity endorsement that has accumulated a staggering 500 000 +/- views on Facebook before it was taken down. While numerous attempts were made to report the fake Ad to META, these reports were met with a support message stating that this specific content did not go against META’s community guidelines.
Even META’s “Verified Account” status is a false sense of security and we have quickly learnt that this carries no impact in getting issues resolved or assisting with taking down the deep fakes.
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Why should you report fake celebrity endorsements?
Fake celebrity ads are big business, with career scammers working around the clock to finetune the way they lure unsuspecting individuals in. By giving us feedback about how you were scammed, you help to:
Protect Vulnerable Consumers
Fake celebrity ads are big business, with career scammers working around the clock to finetune the way they lure unsuspecting individuals in. By giving us feedback about how you were scammed, you help to:
Prevent Health Risks
Fake celebrity ads are big business, with career scammers working around the clock to finetune the way they lure unsuspecting individuals in. By giving us feedback about how you were scammed, you help to:
Stop The Spread of False Information
Fake celebrity ads are big business, with career scammers working around the clock to finetune the way they lure unsuspecting individuals in. By giving us feedback about how you were scammed, you help to:
Disrupt Fraudulent Individuals & Organisations
Fake celebrity ads are big business, with career scammers working around the clock to finetune the way they lure unsuspecting individuals in. By giving us feedback about how you were scammed, you help to:
Contribute to a safe and more trustworthy online environment
Fake celebrity ads are big business, with career scammers working around the clock to finetune the way they lure unsuspecting individuals in. By giving us feedback about how you were scammed, you help to:
Support Law Emforcement
Fake celebrity ads are big business, with career scammers working around the clock to finetune the way they lure unsuspecting individuals in. By giving us feedback about how you were scammed, you help to:
Latest News

Protecting Yourself from AI-Generated Scams
The advent of AI technology has led to the emergence of new scam tactics in South Africa, making it crucial for individuals to stay informed and vigilant.

The Dangers of Fake Tax Notices and SARS Scams
Tax season in South Africa often brings an increase in scams where fraudsters impersonate the South African Revenue Service (SARS) to deceive taxpayers.

AI-Driven Extortion Scams in South Africa
Artificial Intelligence (AI) is being increasingly exploited by scammers in South Africa to conduct extortion schemes that manipulate victims emotionally and financially.

Phishing Scams Targeting South Africans
Phishing remains one of the most prevalent cyber threats in South Africa, with scammers employing various tactics to deceive individuals into revealing sensitive information.

The Rise of Fake Endorsements in South Africa
In recent months, South Africans have witnessed a surge in scams involving fake endorsements from celebrities and public figures. These deceptive practices exploit the trust that individuals place in well-known personalities Like Profession Tim Noakes, Dr Michael Mol and Johann Rupert

How to report fake scams
To report fake scams, identify the scam type, gather all relevant information, report it to consumer protection websites, inform your community, keep records of your reports, and stay updated on scam trends.
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